(About the studio)
Zi Lab
Zi Lab is an AI commercial studio run by a small team of directors and artists with backgrounds in traditional film, visual effects, and advertising. Our past work spans brands like Google, Meta, Adidas, Mercedes-Benz, and Electronic Arts. We started the studio to bring that same calibre of working with AI, crafting high-end spots for brands that care how they look.
Our tools are new, but our standards aren’t. Every project is concepted, directed, and finished by artists trained in traditional film & vfx production. AI speeds up the work; people make the decisions. The result is film-grade commercials in days instead of months, at a fraction of a traditional budget, with more creative options to put in front of your audience and more chances to find what sells.
Based in New York, Toronto, Vancouver, and Shenzhen, serving brands worldwide
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